The Unlocking Growth Show

5 techniques to crafting the perfect sales story

April 19, 2023 Philipp Humm Season 2 Episode 6
The Unlocking Growth Show
5 techniques to crafting the perfect sales story
Show Notes

Do you struggle to connect with your customers?

Do you want to stand out in a very competitive market?

Or do you want to accelerate your sales career?

We spoke to Philipp Humm on the latest edition of The Unlocking Growth Show.

Philipp is the Founder of Power of Storytelling, is the author of "The Story Selling Method" and TEDx Speaker.

In this episode, we spoke The StorySelling Method, how to tell powerful stories that actually work in sales and the 5 techniques to crafting the perfect sales story including;

  1. Focus on pivotal moments
  2. Bring in elements of surprise
  3. Make it emotional
  4. Bring in relatable challenge
  5. Keep it concise

As always enjoy the show and here's to unlocking the next level of growth!
Gary and the team at Whale

For more great resources on all things scaling up and team training go to usewhale.io/blog/